Final Fantasy X logo's visual techniques:
- Activeness
- Opacity
- Flatness
- Balance
- Boldness
- Spontaneity
- Intricacy
flOw logo's visual techniques:
- Diffusion
- Depth
- Accent
- Activeness
- Spontaneity
- Exaggeration
- Economy
Although they share a few visual techniques, flOw and Final Fantasy X's logos differ in their use of other techniques. They have activeness and spontaneity in common. Both the logos move the viewer's eye throughout the entirety of their image. Also in common is spontaneity. Both logos contain elements that look impulsive, free-formed, and organic. However, the differing techniques create distinct visual experiences for each. FFX's logo is intricate with its spectacular details in the background image, while flOw's is economical in its minimal use of elements, making the latter more clean and less detailed than the first. Another significant different is FFX's flatness versus flOw's depth. The flatness of FFX's logo creates an artistic feel to it, relating to the visually stunning graphics of the game it represents; flOw's depth is shown through the blue gradient in the background. It looks very similar to the colors of water—the game involves players "diving" through a sea-like environment. flOw's logo also shows use of exaggeration in the large O in its center, a hole that you just want to "dive" into. FFX's logo is very balanced in its appearance—resulting in a straightforward appeal.
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